Make Money With Advertising
Ever wonder how to use online advertising to your advantage? Making money with
advertising is not complicated and can work wonders when you have the proper tools and resources by your
side.
The steps are simple to
follow, but each one takes time and effort to develop. The results however, if properly done, are worth all the
hard work.
1.
Build a Website or a Blog - you basically have two choices here. One is to get your own domain name and
web hosting and come up with a complete website. The
domain name (for a .com) would cost around $10 and a basic hosting usually around $5 monthly. Then there is the
option of coming up with a free blog which you can create via sites such as Blogger, Weebly
or Squidoo. If you are on a shoestring budget and are starting out,
you can go via that route.
Although both platforms
allow advertising, you have more control if you have your own website and gain more credibility in the eyes of
advertisers. Your SEO
ratings (how search engines find and rank you)
will also not be in much trouble if you start outright with a website. Most people find it difficult to get
their SEO credibility back when they migrate their blog into their own site.
2. Bring Traffic to
YourSite -
the concept is simple. You will be marketing your site to
advertisers based on the number of visitors that drop by your site. The more visitors your site gets on a
consistent basis, the better chances you have of getting advertisers' attention.
Although you can get advertising revenue even
if you are just starting out and you have a website that nobody knows about just yet, it is estimated that in
order to get a good amount of advertising income, you would need at least 500 to 1,000
visitors/day.
Here are some things
you need to know to gain traffic in no time:
* Provide rich
content in your website.You can stick to one
topic which will target a specific audience (e.g. basketball) and go from there. Or you can target a particular
group of people and place content relevant to those
individuals (e.g. single parents; college teachers; golf enthusiasts). Give them a reason to come back to your
site.
* Write
articles.You can do this or have someone do
this for you. Make sure the topics are again relevant
and the content worthwhile. Include links pointing to your website.
* SEO (Search
Engine Optimization)definitely helps increase
your site's visibility in the search engines. Learn how it works and how it can help boost your site
rankings to get the most amount of exposure you are
looking for.
3. Offer Advertising
- once you have reached the point where your
website or blog is established, has gained a loyal following and is increasing at a consistent pace every month,
you are now in a position to monetize your site with
advertising revenue. There are many ways to do this, but generally, two networks stand out:
* Cost Per Click
(CPC).you are paid every time the visitor
clicks on a text or banner ad.
* Cost Per Mile
(CPM). you are paid
according to the number of page views that the ads displayed
on your site will generate. From the word itself, it refers to the cost for every 1,000 page views
(impressions).
Obviously, the amount
of traffic and the relevancy of the ads based on the type of visitors on the site, will mostly dictate your advertising income.
It's best therefore to ensure that you have both sides working well for you.
If you are looking for
other better alternatives, BuySellAds.com (BSA) is a good network to start making
money with advertising. It is a flat rate ad
network, which means it does not pay you on a CPC or CPM basis. Instead, it gives you a flat rate on a
monthly basis. The registration process is simple and if you have a website drawing a good number of visits
perday, you can easily get approved.
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